Fix photo Awards Judges Choice Winner
Yuh Nuh Ready Fi Dis is a photograph taken in Kingston, Jamaica and is featured in this years FIX Photo Awards 2020 selected by Laura Noble under the category Judges Choice, single images click here to view the virtual gallery.
The photograph explores the painted representation of a women found on a bar and how such images might impact on women and girls by creating streets and spaces that are male dominated. Such depictions of women used in vernacular advertising on bars reinforce gender norms where women’s bodies are sexualised to appeal to men and used as part of everyday commodity culture.
The image of the women forms part of a larger advertising sign painted on the façade of a bar in downtown, Kingston and is typical of this type of bar sign found across Jamaica which are frequently painted alongside well known alcohol branded drinks.
Photographed during the day the shadows from the surround buildings create a powerful frame around the image of the women.
The photograph title is taken from the dancehall song Yuh Nuh Ready Fi Dis by Tanya Stephen’s where she challenge’s the power dynamics between men and women.
The photograph is from the series Hand-painted Jamaica which is an independent documentary photograph project which records the visual culture of Jamaican walls.
Fix Photo Festival #FIXstilllife click here for details and to see all the entries featured in the virtual exhibition which is open until 31st December 2020.